4 Ways to Make Your Packaging Design Pop with Custom Stickers

Packaging is the first thing that catches your eye when you are looking to purchase a product. It is important for your packaging design to be eye-catching and stand out from the competition.

Do you know one sure-fire way to elevate the look of your packaging? Vinyl sticker printing. With custom stickers, you can create a stunning product experience in no time.

Read on to find 4 ways to make your packaging design pop with custom stickers:

  1. Include an eye-catching logo

Logos are often the first thing that consumers notice and remember about a product’s packaging. While we would recommend keeping your sticker design as simple as possible, be sure to include your logo and business information.

Elements like these make your stickers stand out and create a product experience to remember. After all, a logo represents your brand and functions as a visual shortcut that lets consumers know which products belong to your business. 

  1. Use metallic finishes or holographic materials for a high-end look

Metallic finishes and holographic materials are the single best ways to make your packaging design pop. They have all the characteristics of vinyl stickers, meaning they are water- and scratch-proof and weather-resistant.

But, on top of that, these effect materials give your product a high-end look and feel, making it more likely to catch people’s attention. See for yourself and try out a gold vinyl sticker to transform the look of your brand.

  1. Make your stickers interactive

Interactive stickers are another great way to make your packaging design pop. These stickers can be used to reveal a message or hidden design when consumers interact with them.

The easiest way to incorporate that is by using QR codes on your stickers. When these are scanned, they can take consumers to a hidden offer page or a discount code. This element of surprise is sure to capture people’s attention and make them want to learn more about your product.

  1. Switch up your designs often

Even the best product packaging can lose its effectiveness over time. But with stickers, you have the flexibility you need to keep surprising customers with different designs.

Keeping your packaging design fresh and new will help it stand out from the rest. Consider using different colours, materials, or shapes for your custom stickers to keep your design looking fresh.

Custom stickers are a great way to make your packaging design pop. By including an eye-catching logo, using metallic finishes or holographic materials, making your stickers interactive, and switching up your designs often, you can create a design that will stand out from the competition. Which tip is your favourite? Let us know in the comments.